NEW LOOK, SAME BELOVED TASTE
CRAFTED IN ITALY AND ENJOYED GLOBALLY, APEROL’S REFRESHED BOTTLE DESIGN HONORS THE BRAND’S ENDURING HERITAGE WHILE BRINGING A MORE CONTEMPORARY EXPRESSION TO AN ICON ENJOYED AROUND THE WORLD.
From exclusive fan experiences and The Aperol Day Club to social content and sweepstakes, Aperol is joining Hilary Duff’s Lucky Me Tour to bring people together and create memorable moments all summer long.
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Aperol is the quintessential aperitif characterized by its vibrant orange hue and distinctive bittersweet flavor. The secret recipe has stood the test of time since its inception in 1919. It offers a perfectly balanced combination of flavors, crafted through a meticulous infusion of herbs and roots.